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A recent survey by Fairleigh Dickinson University (FDU) reveals a fascinating divide in political preferences tied to cryptocurrency ownership. According to the poll, former President Donald Trump enjoys strong support among crypto holders, with 50% of them backing him for the 2024 U.S. Presidential race. In contrast, only 38% of this group supports Vice President Kamala Harris. Conversely, non-crypto owners show a significant preference for Harris, with 53% supporting her compared to 41% for Trump. 

This division highlights how the political landscape is evolving alongside technological shifts. Trump’s engagement with the crypto community, especially his pro-Bitcoin stance, marks a notable turnaround from his previous skepticism, where he once called Bitcoin a “scam.” His more recent promises include removing regulatory barriers to digital currencies and creating a national Bitcoin reserve. These moves resonate with crypto enthusiasts, many of whom see cryptocurrency as a path to financial independence, especially amid growing distrust of traditional financial systems. 

The survey also exposes stark gender differences in crypto ownership. Men are more than twice as likely to invest in digital assets as women. According to Dan Cassino, the survey’s lead researcher, for many men — particularly younger ones — cryptocurrency is seen as a means to achieve societal expectations of financial success and technological prowess. Interestingly, men who identify as “completely masculine” are less likely to own crypto compared to those who embrace certain traditional masculine ideals but don’t view themselves as fully masculine (Cryptonews) (Analytics Insight). 

Trump’s appeal among crypto owners can also be linked to his populist messaging, which aligns with the libertarian ethos of many in the crypto community. His promises to dismantle regulations and his anti-establishment rhetoric further strengthen his position. In contrast, Harris, seen as part of the current administration’s more cautious approach to crypto regulation, draws more support from non-owners who might favor traditional economic policies (The Daily Hodl) (CryptoSlate). 

As we approach the 2024 election, these crypto-related political alignments suggest that digital assets will play an increasingly central role in shaping voter behavior, adding another dimension to the already complex U.S. political landscape.